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Tom Jaenicke


Tom Jaenicke is the owner of ATomik Creative Solutions LLC, a company that provides marketing, education and business development coaching, primarily to the propane industry. He can be reached at 810-252-7855 or tgjaenicke@aol.com.

 
 
Article
Training your builders   January 1, 2010
By: Tom Jaenicke

What are you doing to close the loop and find new propane gallons?

Article
Attitudes assessed   March 1, 2010
By: Tom Jaenicke

Results of annual survey of consumers and builders are in.

Article
Take propane to the house   January 1, 2012
By: Tom Jaenicke

Ignoring your residential propane business and pretending it will get better without your help is no longer an option, unless you are only in your business for the short term.

Article
Caught in the Web   November 1, 2011
By: Tom Jaenicke

When is the last time you picked up the phonebook to look up a business in the Yellow Pages? Even in small-town America, it is just too easy to use your favorite search engine to search online with your computer or smart phone.

Article
Incentives to grow gallons   September 1, 2011
By: Tom Jaenicke

State and regional propane associations have had general success with appliance safety rebate programs in past years, and now PERC council members have approved a nationwide incentive program to jump-start innovative new propane applications in the marketplace.

Article
Adjust your strategy, tactics   July 1, 2011
By: Tom Jaenicke

As we approach propane’s second century, your business will need to adjust to the dynamic and challenging energy market.

Article
Offsetting conservation   May 1, 2011
By: Tom Jaenicke

PERC is leading an effort to reverse this erosion of propane as the primary energy source inside the home.

Article
Tax credits still a sales tool    March 1, 2011
By: Tom Jaenicke

Energy efficiency is still at the forefront of the new federal incentive program for residential construction.

Article
Shifting attitudes   February 1, 2011
By: Tom Jaenicke

The International Builders’ Show took place last month in Orlando, Fla., and I got to spend several days at the show and events surrounding it. It was easy to draw comparisons with past shows regarding how builders and exhibitors at the event treat energy.

Article
Mixed news for propane   January 1, 2011
By: Tom Jaenicke

The Propane Education & Research Council has released a new study of the 2009 International Energy Conservation Code, conducted by Newport Partners LLC.

 
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